A photographic book of this magnitude takes more than shooting, editing, layout, marketing and publication. It takes perspective. At this point, after the shooting, layout, reviews and final development; the universal question of any additive art is asked…when is it done?
I have worked many hours (mostly while watching football), doing the layout. And the editing recently has been c-u-t-t-i-n-g….if it doesn’t work….it goes. The shooting we approximated at probably over 200 hours not including the 5-10 minutes per month of circling the building doing the aerials. At this point, it’s a matter of layout, pacing, information and the all important safety review. Then comes the pre-press excitement.
My reason for detailing progress on this project has been guiltless self-promotion, no doubt. But this has been a contagious condition. The excitement around the Icon was equatable to a Who concert…sold out in 48 hours! the papers said~ Construction began and promotion was fierce. Move ins began within moments of CO’s being delivered (Certificate of Occupancy for the laypeople). I am caught up in the hype and hope this final project can be the culmination of the excitement…a retrospective of the building….a building of AN Icon.
What the book will entail in the end is a complete visual documentary on the entire building project as seen from every viewpoint. How much would it mean to you to see how your home was built? Some place that so many invested their time, money, labor, sweat, emotion…countless hours, meetings, decisions….all for a broad vision of contemporary living? If it’s more than listed below…let me know and I will let you know my PO Box where you can send the check….
Book Details:
Anticipated Release: Mid-October
Anticipated Cost: Under $200 per copy
Anticipated Length: Under 200 Pages, 11×14 hard bound
Anticipated to be available for online purchase.
Enjoying the Amenities
